Archive for the ‘Internet Business’ Category
Tuesday, February 23rd, 2010
Thinking about what’s on your webpage and in your potential customer’s initial view will help you market more effectively. Marketing and ad placement can be very important, here we look into best practices for below and above the fold website content.
Website design is something that’s not a one-size-fits-all solution but it’s most important to consider [...]
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Thursday, February 18th, 2010
Some say that imitation is the sincerest form of flattery. But what if someone steals your content? It certainly can be infuriating. A common piece of sage advice given to internet marketers is to analyse your competition. But that doesn’t mean you should copy or steal from them.
Emulating someone shouldn’t equal copyright infringement. Not only [...]
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Tuesday, February 16th, 2010
Some internet marketers become a lot like online real estate developers. Each website could become a valuable piece of real estate for them, if they do things well.
Buying established websites to help you do your internet marketing could be helpful and save you the time involved in building up your web presence. Are you thinking [...]
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Thursday, February 11th, 2010
Testimonials are a great thing for any online business. Something that most people who are interested in buying do, is look at testimonials to see what others have said. You may create a testimonials page for your website, add testimonials into the design of the site, or you may utilise them via text and [...]
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Thursday, January 21st, 2010
There is truly only one thing that sets your online business apart from all the others available on the internet today and that is the quality of online customer service you provide.
Let’s face it; consumers have their pick of which vendor to purchase a particular product or service from but only those that exceed their [...]
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Tuesday, January 19th, 2010
Even if you have a small online business, your customers don’t have to know that. In fact, it might be better business if you can make your online enterprise appear larger than it really is.
A Matter Of Perception
The tendency for most humans is to equate the size of a company with its power – power [...]
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Monday, January 18th, 2010
Taking steps to analyse your competition is an important part of running any type of business. It’s a good idea for an online business and thanks to technology, it’s something you can do quite easily.
We’re not talking corporate espionage here, but keeping your eye on the public image and public goings on with your biggest [...]
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Friday, January 15th, 2010
There are some internet business owners who denounce the value of using Alexa and its somewhat questionable statistics. There are also some savvy internet marketers who know how to use Alexa and use the available information to their advantage.
No matter your opinion of Alexa, there are no doubt ways you could be using it to [...]
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Wednesday, January 13th, 2010
Is the reason sales are flat, or the rate of visitors decreased, or the rate of bounces increased due to your website design?
No amount of internet marketing strategies in the world are going to help sagging sales if the website itself is actually the problem. There comes a time when the best way to drive [...]
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Thursday, December 10th, 2009
Of course you know that the only way you can make a profit from your online business is by making sales. The formula includes attracting visitors to your website, piquing their interest, and then guiding them toward making a purchase.
You may have gotten the first two parts of this equation down to a science, but [...]
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