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Archive for the ‘search engine marketing’ Category

SEM And SEO Explained

Tuesday, June 23rd, 2009
Most of us have heard both of these terms used throughout many articles on internet marketing. But do you know the difference between the two? Take a look at the definition of both SEM and SEO and how the techniques, and results, differ. SEM - Search Engine Marketing According to Wikipedia, SEM is defined as “a form [...]

DIY Search Engine Optimisation Tips

Friday, May 22nd, 2009
Being in charge of the Search Engine Optimisation (SEO) for your own website, instead of hiring a search engine marketing company can be a daunting task. There is so much to do, and so many of the techniques change over time as technology changes. How can you possibly know how to do it, and do it [...]

Tips for Tier 2 Search Engine Marketing

Friday, May 15th, 2009
As you may well know, tier two search engines are those that are just slightly less popular than the big ones: Google, Yahoo, and MSN. While many small business owners may concentrate their pay per click marketing efforts strictly with the largest companies, they may be missing out on some golden opportunities with the second tier [...]

SEO Areas To Explore

Tuesday, November 25th, 2008
If you’re new to internet marketing and want to learn more about exploring search engine optimisation, you might not know where to start.  Here are two starting points that you can look at as a starting point. You’ll find a wealth of information online to help you do these things on your own. On Page SEO On [...]

Exploring Black Hat SEO’s Decline

Thursday, September 11th, 2008
Wearing a black hat in SEO doesn’t put you in a very good position because eventually you’ll get caught and your losses can be significant as you’re banned from search engines. More than ever, black hat tactics in SEO are on the decline for several reasons including knowledge about the risks and including the availability of [...]