Internet Marketing Blog

It has been mentioned before, but it bears repeating: the focus of any Online Marketing initiative is to increase traffic and convert that traffic to paying customers. Visitors can come to your website from a variety of sources. They can be driven by search engine rankings, and this is by far the most common way visitors [...]

If you’ve checked out how you’re ranking in Bing (Microsoft’s hot new decision search engine), you’ll see it varies from the search engine results in Google and Yahoo. Getting great results in a hot search engine is a good thing. Can You Optimise Your Site For Bing? Search engines can have varying algorithms. If you search for [...]

Anyone who is going to be successful at marketing their online business needs to wear many different hats, including SEO professional, Web 2.0 specialist, artful conversationalist, graphic designer, videographer, and copywriter. Learning some Basic Copywriting skills is a must when getting started. Whether it is a sales letter, an e-mail message, a newsletter, or a brochure, [...]

If you do any amount of article marketing, writing a great Resource Box can make a big difference to your click through rate. Some people treat articles for article directories like mere search engine fodder, but if you do, you’re missing out on a great opportunity to get traffic to your website that is pre-sold [...]

If you want traffic to your website, you’ll need to optimise it. Website Optimisation for your entire site is vital for optimum results. Search engines look for various things when deciding that a site is worthy of being sent traffic. A lot of website owners work really hard to optimise their home page but it’s [...]

Any website owner who is anxious to reach the top of the SERPs will utilise a number of SEO tactics and techniques to get there. But beware that what you do may also cause your site to end up on Google’s Blacklist. This is the last place you want to be as it will cost [...]

If you’ve been at SEO for a while, you have probably spent quite a bit of time working on your website to monetise it as well as working at ways to increase your exposure in the search engines. Beyond that, creating interesting and informative content is important for attracting visitors. If you are practising good SEO, [...]

Article Marketing is a fantastic way to increase your online success. It does several things for an internet marketer: • Pre-sells potential customers on a product you’d like to sell them. • Establishes you as a subject matter expert. • Sends traffic to your website. • Increases the number of links pointing to your website which could increase your [...]

To follow or not to follow? To paraphrase a famous line from Shakespeare, that is the question when it comes to setting up your blog commenting options. There are those on both sides of the fence, and the answer is not clear. We will examine the pros and cons of each here, and let you make that [...]

What’s a good Conversion Rate for your website? A rate that’s bigger than the last time you checked! Constantly working to increase the rate at which visitors become customers can help you grow your business and increase the profits of your money making pursuits. Increased conversion equals increased revenue and profit. A lot of internet marketers [...]