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Archive for the ‘Social Media’ Category

Broad vs Targeted Social Media Marketing

Friday, March 5th, 2010
Social media is one the greatest internet marketing tools available to any e-business owner. It’s effective, it’s free, and anyone (and everyone) can do it. But when deciding on how to use it for internet marketing, should you post broad messages or target a specific market? There are pros and cons to each approach but the [...]

Measuring Your Social Media Success

Wednesday, January 20th, 2010
There are a lot of people saying that they make money from social media. Social tools are not expected to go away and more people than ever use them on a continuous basis. You’ll find an endless number of blog posts and articles as well as e-books and paid systems that promise to help you learn [...]

Are You Losing Followers

Friday, November 6th, 2009
A great deal of internet marketing relies on social networking. Particularly in the past year or so, an online presence at social networking sites is considered a vital component in any company’s internet marketing plan. Getting other members to follow your posts is a key to making this work. But what happens if you start Losing [...]

Turn Your Passion Into Dollars – Aussie Style!

Wednesday, September 30th, 2009
I recorded a webinar a few nights ago. It’s called Turn Your Passion Into Dollars and is about Social Media, Blogging and Internet Marketing related topics. I will let the webinar do the talking, rather than write it in here. Turn Your Passion Into Dollars Follow these 5 steps through the video and learn why you can [...]

Is Social Media Optimisation Replacing SEO

Friday, September 11th, 2009
Some people jokingly call it “Twitter Optimisation”, but the truth is that Social Media Optimisation (SMO) is quickly replacing search engine optimisation (SEO) as the preferred way to get your business blog or website noticed. So, is Twitter the new Google? Along with other immensely popular social media sites like Facebook, MySpace, and FriendFeed, sharing links [...]

The Power Of A Digg Front Page

Tuesday, August 11th, 2009
One of my favourite social media/bookmarking sites is digg.com and I have been asked many times over the past couple of years “what is the benefit of using digg”. Here I will endeavor to answer that very question. What Is Digg? Digg is an extremely popular social media bookmarking/news site where all of the content is submitted [...]

Get More Traffic With Social Answer Sites

Wednesday, July 29th, 2009
There’s no doubt that social media can help you get more traffic and consequently more sales when you’re selling something online. While spamming won’t get you far at all, there are some techniques you can use that enable you to be helpful and promote your product at the same time. Using Social Answer Sites There are answer-based websites [...]

Social Media Tools For Bloggers

Wednesday, July 22nd, 2009
There are a lot of Social Media Tools available that can help you succeed in your online business. Let’s have a quick overview of a few tools that can help you increase exposure on your blog. You Need A Blog! If you’re not blogging yet, blogging is a great way to promote a product. If it’s not [...]

Social Media Strategies

Tuesday, June 30th, 2009
There are so many Social Media tools out there, coming up with a profile and reputation building strategy is a good way to approach it. Why not just dabble a bit in everything? Dabbling in a bit of this and a bit of that ‘can’ be good but if you spend time and effort really building [...]

Diversifying Your Online Marketing Strategies

Monday, June 29th, 2009
It has been mentioned before, but it bears repeating: the focus of any Online Marketing initiative is to increase traffic and convert that traffic to paying customers. Visitors can come to your website from a variety of sources. They can be driven by search engine rankings, and this is by far the most common way visitors [...]