Internet Marketing Blog

Whenever you visit any website about internet marketing, the one thing you are bound to read about is links. The more of them you can create between your own site and other related ones the better.But if you do this you might well be neglecting one area that it’s vital you get a good result in, and that’s building links within your website.

Search Engine Spiders

This is important because it makes it easier for the search engine spiders to find their way around your website. It’s your way of saying, ‘Hey look! My site has twenty pages (or however many it has) and here they all are!’ If you don’t give this message out by connecting all your pages together internally, there is a real chance that the spiders won’t see all your pages and only catalog those pages it finds.

Now this might not seem like a big deal, but think about it in more depth for a moment. Let’s say you have created a really excellent page on some aspect of internet marketing (assuming that’s the subject of your website) and you have filled it with properly researched and keyword information, as well as offering Google ads and other adverts for referral schemes and affiliated programs that you have a personal interest in.

Internal Links Make A Difference

If you don’t make it easy for the search engine spiders can’t find that page when they crawl your site, because you haven’t provided links to it from other pages, then there is a real possibility that the page won’t show up in search results whenever anyone looks up anything to do with internet marketing.

That’s how important internal link building is when you create new pages or develop the internal structure of your website. So make it a priority to get those links in place and watch the results.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

Owning an affiliate site can be the key to big profits online. With proper care and attention you can find a range of products and services relating to a single interest, get your referral links in place, write some worthwhile content and put the whole thing together to start gaining traffic from lots of different sources.

What is the Problem?

The problem is, once your affiliate site becomes successful, it can fall victim to what made it a success in the first place.

You see, as you continue to develop your affiliate site you will come across other products you want to promote. They may complement the subject of your site, or alternatively they could start to go off topic a little. Not much, but enough to warrant another page on your site to deal with that topic.

And then off you go to find more products on that topic alone. Before you know it your affiliate site is getting rather too unwieldy to handle.

What’s the solution?

As soon as you notice your website is starting to split off into sub-divisions of the main topic, it’s worth starting to think about creating another website to deal purely with that. Because it is still related to your first website you can still link one to the other and benefit from the traffic you are already getting.

This is worth bearing in mind even while you have just one affiliate site to concentrate on. Watch for subjects that might be worth their own website, and think about how you could exploit them and build on the audience you already have. If you have built an email list of subscribers you can let them know about your spin off venture the moment it is launched… so you should even see visitors and sales very early into its new life.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

How many is too many? Can there ever be too many?

We’re talking about affiliate products here and whether there is any ‘right number’ that you should be promoting to get the best results for your business.

There is no perfect number

In truth there is no magic number; everyone is different, with different needs, aims and goals to shoot for. You may be happy with a dozen different items to promote, while others would shudder at the thought of having less than a hundred items at the very least. You’re probably worrying now if you’ve only got two or three items on the go, but you really shouldn’t. Affiliate products work differently for everyone and what one sees as overkill is just right for another. The key is in how well you are managing what you have.

It’s always good to have a range of affiliate products that complement each other, as this can give you an excellent opportunity to achieve add on sales that you wouldn’t otherwise be able to get. This is perhaps a key point to remember when you are considering whether your promotions are all earning their place in your overall strategy. Those that complement each other are usually somewhat easier to make sales from than the ones that stand out simply because they don’t really fit with the rest of your plan.

If you only have two or three affiliate products that you are currently promoting, you may be missing out on a trick in this respect. Try expanding your repertoire a little by looking for other complementary items that will round out what you are already having some success with. In short, if you are earning what you want to be earning from your marketing, then you have the right number of affiliate products. If you aren’t, you need to be looking for some more.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

Affiliate marketing offers a great way to make some money online. You can start off as small as you like and gradually build your range of products to suit the needs of the markets you are interested in. But there is a danger in affiliate marketing that you can get bogged down with maintaining one avenue of income and not get around to creating any others. That’s a shame, because income streams are the lifeblood of affiliate marketing, where you can literally have as many as you like to meet your needs.

It makes sense to perfect your first affiliate marketing income stream and ensure that it’s fairly self sufficient before turning your attention elsewhere, but once it is doing its job you should make a point of sitting down and creating a plan of what you did and how you achieved it.

You can then use this plan as a blueprint for building your second and subsequent income streams in your affiliate marketing career.

That’s not to say you cannot learn and develop of course

What works for one product or service may not work as well for another, in which case it’s a good idea to sit down and analyse what changes need to be made. As long as you recognise them and learn from each new experience, your affiliate marketing career can continue unabated.

In general though you should know what works and what doesn’t after a while. The best rule is to build one new stream at a time, so that you can ensure it is set up properly and will perform well right from the start. Once you get used to doing that you’ll be able to avoid the problem of setting up several new ventures all at once and not doing what’s necessary to make any of them succeed.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

Free articles are a great way to promote your business. Not only do they drive traffic towards your website or affiliate products, they also help to raise your own profile in the internet community. If you write and distribute free articles over a period of time, faithfully and continually, you’ll even become known as something of an expert.

What could be better?

Of course you are not guaranteed to get such a rousing response to your writing; it is up to you to make sure people view it in a positive light. To that end you need to be certain that your free articles contain useful, insightful or revealing information – and ideally all three.

The best way to do this is to start with a plan in mind. Instead of just writing the first thing that comes into your head, try asking yourself this question, ‘How will this piece help the reader, encourage them to maybe read some more of my stuff, and hopefully click through to my website as well?’

A little time spent planning is worth it when you get better results. Ideally everything you write should have a purpose, a reason for being written in the first place. Of course you will want to generate traffic and attract the attention of new customers, but you need to ensure that you have something worthwhile to offer them when they come.

In this sense you are better off writing half a dozen free articles of excellent quality than you are writing a dozen, where the only thing you are really worried about is how many keywords you have put in them. Why not give real value and show people that you know what you’re talking about as well?

If you manage to do this you’ll enjoy far more visits to your website as a result.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

Do you ever get so wrapped up in your own business and online marketing efforts that you forget to look around you to see what’s going on elsewhere? It’s easily done, but it can harm your business if you don’t stay in touch with what everyone else is doing. That’s why it pays to stop and smell the roses once in a while.

Take time out from planning your next marketing campaign and have a look round the internet for a while. Let one click lead to another, one site lead to another and one source of information to yet another. You’ll learn from what you are reading and digesting; different ways of doing things might occur to you that are working for other people already.

The internet is never the same two days running

It’s great to stake out your own corner of cyberspace, but don’t ignore what everyone else’s little corner is like in the process. You might just be missing a trick somewhere.

Look out for what other people are recommending, whether it’s a product, a service or a way of doing something. It all goes towards building your knowledge and your experience of doing business online, and it can build your sales and visitors to a more healthy level as well.

You’ll also find you’ll be more aware of new developments in various different areas, and you can easily come across a new ezine that might be worth subscribing to. All the new knowledge you’re gaining will come in handy at some point, whether it’s to help you create a new product or website, or decide which affiliate scheme to sign up for.

So allocate some time to checking out what your competition is doing, and make notes of any good sites you come across. You’ll be surprised how much you can find out when you’re sitting back with a cup of coffee doing ‘nothing’.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

Who is? We could all earn more if we really put our minds to it. But if you started out in internet marketing to make a decent enough amount of cash to enable you to quit your day job, then it’s understandably frustrating when it doesn’t pour in as quickly as you’d hoped. This is when you need a plan of action if you want things to change – and it starts by looking at what you’re doing now.

First off, how many income sources do you have? You’ll get the best results online if you have plenty more than just one. Set up a website, set up a blog, monetize them both and link one to the other to drive traffic in between them.

How many affiliate schemes are you a member of?

Are you actively promoting them all, or do most of them get lost in the shuffle? It helps if you choose a number of affiliate schemes in the same area of interest, as it increases the chance of people seeing more than one product that they’d like to buy. If you promote them all on one website and provide plenty of extra information for them to use as well, then you’re giving them more reason to revisit your site and buy more in the future.

You also need to be devoting a reasonable amount of time to your endeavours if you want to get up and running quickly. You can’t expect to get started on ten minutes a day and have hundreds of dollars pouring in a couple of weeks later.

Your time will be rewarded later on though, so don’t become disheartened if you don’t see results straightaway. The best way to boost your income is to figure out what you really want to achieve and then concentrate on one thing at a time to see better results – and more money.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

If you know the answer to that one, then you’re an exceptionally well organised internet marketer.If like the rest of us you’re struggling to find an answer, then it’s time to figure out how much of the time you devote to your internet marketing activities is actually well spent. The best way to get your answer is to keep a blow by blow timetable for the next couple of weeks. Write it all down – from the moment you sit down at your computer to the moment you switch it off again. What sites do you visit and why? How long do you spend checking your emails? How much time do you devote to promoting your products and/or services? How much time do you spend looking for new products to add to your current range?

Income From Internet Activities

You might be surprised – and shocked – by the amount of time you actually spend working towards your goal of building a substantial income from your internet activities. Chances are it’s much less than you think.

The first step towards becoming more efficient is to become more aware of how you are spending your time. Make a list of the activities you do that really move you towards a bigger income from selling products and services online, and try and spend the majority of your time on those activities. The more things you can automate the better. If you use an autoresponder, block out an afternoon each week to write four emails that can go out weekly for the next month, for example. They can then be loaded onto your autoresponder in advance and sent out at weekly intervals.

You might be like me and tend to overestimate how much time it takes you to do certain jobs; over time you will be able to plan your timetable much more efficiently as you get the hang of how you work. Just be sure to use the information you glean from your efforts to structure your days more profitably.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this:

When a New Year arrives it’s tempting to chuck out everything in your life that you feel no longer serves you, in order to upgrade to a better lifestyle. But how much of that process is a kneejerk reaction, and how much is actually warranted?

Internet marketing is exactly the same.

If a particular program isn’t performing well and isn’t bringing in those affiliate commissions, you would be forgiven for wanting to get rid of it in favour of trying something else.

But that shouldn’t be the first thing you do. It’s worth holding fire – at least temporarily – to look at the individual situation in more depth, just in case there is another reason for that particular program’s lack of results.

How have you been promoting it, for example? If you haven’t been giving it as much attention as you should have been, then it’s not the right time to get rid of it. While some affiliates seem to be able to make mega sales within hours of testing out a new program, not everyone can make headway so quickly.

How long has it been part of your armoury?

It’s tempting to get rid of everything that isn’t working, but you need to know the reason for it first. If you don’t, and the reason turns out to be something you are doing wrong (or not doing at all) then the pattern will continue to repeat itself throughout all the new programs and businesses you try.

Keep a record of how you promote each affiliate program – where you promote it, what the results are and what kind of return it is bringing you.

Don’t let the prospect of a New Year get rid of things which may just need an extra push from you. The New Year should be a time to reflect and improve – but not necessarily a time to start new businesses when the old one is just as good.

Sean Rasmussen
Internet Marketing Blog
WealthCreationAffiliate.com © 2007 - 2008

Bookmark this: